Podcast Blog — The Tog Republic

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Season8

220: Rihanna Worked for Free, should you?

Friend, I’m late to this conversation, but it’s absolutely worth having it.

If I hear one more Instagram coach comparing your small business with Rihanna and how she worked for free at the Super Bowl, and how you should work for free too, I’m going to flip a table (Teresa Giudice style).

In this episode, I chat about how you can’t compare your small business with Rihanna and her Super Bowl performance.

Indeed, at some point, you have to pay your dues ( you will choose how you do that) and you can’t expect to start a business and immediately be successful, but this broken system that expects you to show up, give your best and maybe, if you are lucky, get something that will advance your business in return needs to stop.

Work for free if you want to, after all, this is your business and you are in full control of your choices, just don’t do it because someone told you, your future success depends on it.

You can read more about Rhianna and the Super Bowl performance here: Forbes Article

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ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

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219: Buyer's Personas & How To Effectively Sell To Them.

Friend, today’s episode is packed with information and key content to succeed at sales.

If you haven’t met Sam Jacobson, let me introduce you. Sam Jacobson is a sales, pricing, and copywriting expert who helps wedding pros book more couples at higher prices. He uses approaches grounded in behavioral economics and elevated by 17 years of working with weddings.

Today’s episode is all about buyers’ persona, how to sell to different people, and how to identify which persona a future client might be.

If you want to dive deeper into this topic, Sam has several episodes about this topic on his own podcast! Follow this link to check them out.

LISTEN TO THIS PODCAST EPISODE

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

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218: Four Major Mistakes Why your Pinterest isn't Delivering Results.

Friend, by now you know that I’m a Pinterest Evangelist! I love Pinterest and I have seen great results using the platform! But I have also audited and talked with many photographers about their Pinterest accounts and how they use the platform, and why they haven’t seen results yet.

In this episode, I cover the four major mistakes why your Pinterest isn’t delivering results. My Dm’s are always open for questions. Feel free to get in touch.

LISTEN TO THIS PODCAST EPISODE

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

REMEMBER

THINK. PLAN. IMPLEMENT

217: Plagiarism & Stealing. A no-no for your business.

Friend, starting a photography business can be hard, it’s a catch-22, to be honest. How can you get clients if you don’t have a portfolio? How can you get a portfolio if you don’t have clients?

Recently I came across a website where 90% of their site was stolen. Their images were taken from other photographers’ websites and so was their copy. This is not only a bad move for them as artists, but the fact that they are selling a product they can replicate to clients will burn their business to the ground.

If you are new to the photography industry, I hope this episode brings some light to this complex issue of plagiarism.

LISTEN TO THIS PODCAST EPISODE

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

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216: Building a Brand That Has No Competition With Eden Strader

Friend, in today’s chat Eden Strader, explains how you can build a brand that has no competition and what that actually means for your business.

Eden shares with us some business strategies you can implement to make sure your brand stands out, and we also discuss how mindset it’s a crucial part of moving your brand into a place where you are no longer worried about competition.

Eden believes we should be building our dream businesses in order to have our dream lives - not stopping at the business as the final destination.

Eden has two great freebies! Make sure you get them:

The Wedding Photography Questionnaire

Let's Get Lit Freebie

LISTEN TO THIS PODCAST EPISODE

YOU CAN FIND MORE ABOUT Eden Strader HERE:

Her Website

Her Instagram

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

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215: How to deal with clients that are difficult during a session or wedding

Friend, today’s episode is a conversation with my friend Stephanie Sonju from Sonju Photography about how to deal with clients that are difficult during a session or wedding.

We candidly chat about our own personal experiences and the things we do in our business to make sure our clients have not only a great experience but also a good attitude on the day of their event.

My business motto is: “My photos are only as good as my clients’ attitude” (feel free to use this and Venmo me $1 😜)

LISTEN TO THIS PODCAST EPISODE

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ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

REMEMBER

THINK. PLAN. IMPLEMENT

214: Tracking Your Data To Make Better Marketing Choices

Friend, happy 2023!

One of the things that have been crucial to my business growth and success has been tracking my data! I track everything!

From my followers to my website views, to my referrals these numbers guide all my marketing efforts and where I spend time on my business.

Today’s episode is short, but straight to the point. If you have any questions, just join my free Facebook group!

Wishing you a very successful year ahead!

LISTEN TO THIS PODCAST EPISODE

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

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THINK. PLAN. IMPLEMENT

213: Three Business Lessons That We Can Learn From The World Cup

Friend happy Tuesday! Today I want to share with you three business lessons that we can learn from watching the World Cup. Whether you are a football fan (ahe… soccer is not a real name), or not, I can guarantee you today’s episode is going to bring you inspiration :)

LISTEN TO THIS PODCAST EPISODE

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art Of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

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212: Systems And Why Are They Crucial For Your Business And Well Being

Friend, running a business requires work, endurance, stamina, relationships and a bit of luck! And if you want to make sure your business and headspace will make it in the long run, then you need to get systems in place.

Systems are not the only software that you can install, but also your network and the relationships your build around your business!

In today’s episode, I’m talking about systems and why they are fundamental for your success and well-being.

LISTEN TO THIS PODCAST EPISODE

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art Of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

REMEMBER

THINK. PLAN. IMPLEMENT

211: Photo Timelines For Weddings

I like to plan ahead, and I also love structure, so obviously I enjoy a good timeline.

In my opinion, photo timelines for weddings are an incredible tool to help you maximize the time you have been hired for while managing expectations and having enough time to create the body of work that will impress your clients.

There is always room to capture things as they unfold, but I believe that without a plan ( in this case, a timeline) things can get confusing.

In today’s episode, I covered this topic and explain why I believe timelines are essential for your overall success during a wedding day.

LISTEN TO THIS PODCAST EPISODE

CLICK HERE TO LISTEN TO IT ON ITUNES

CLICK HERE TO LISTEN TO IT ON SPOTIFY

You can’t create a timeline without collaborating with the couple, so make sure you listen to this episode where I talk about the client’s questionnaire 151: CLIENT'S QUESTIONNAIRE. WHAT TO ASK?

Join me on Patreon where you can see the gallery I shared with my friend, plus take a look at some of my timelines.

ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS:

1:1 coaching program:  This coaching photogram is designed for photographers that haven’t been able to book consistent clients, make lasting relationships in their industry, and are overwhelmed trying to find out why things aren’t working. Get all the information here: https://thetogrepublic.com/coaching

Join me on Patreon: www.patreon.com/thetogrepublic

Purchase The Art Of Pinning: https://thetogrepublic.com/pinterest

Join the private FREE FB Group: https://www.facebook.com/groups/thetogrepublic

REMEMBER

THINK. PLAN. IMPLEMENT