Hello fall! This is the time for pumpkin lattes, sweaters, and mini sessions....
If you are a photographer perhaps you are considering hosting a day for mini sessions, after all everybody else is doing it right?
But if you have learned something here at The Tog Republic, is that you should never do things in your business just because everybody else is doing it, but instead you should always take a look at the marketing opportunity and evaluate if it's the right move for your business.
That being said, I don't like mini sessions and I have some valid reasons for it. As a matter of fact, I think that if you are not careful mini sessions can actually hurt your business and leave you exhausted.
But I do have to admit there are ways to make mini sessions work! And if you plan a smart strategy they can be not only profitable, but put your name ahead of the competition.
Listen to today's episodes to find out all about mini sessions, why I don't think they are the best strategy for your business, and how to manage the current system to create a similar experience that is not only profitable but is also on brand!